ISM’s First Smartphone Campaign in Hong Kong
Ocean Park is the first brand to advertise with ISM’s PageSkin Edge format on Smartphone. The format is built in HTML5, and creatively and technically tailored for optimum performance on mobile devices.
Also running on tablet devices, Ocean Park’s exciting campaign, featuring flying koalas and kangaroos, made the most of the large right-hand creative space of the PageSkin Edge format, to incorporate creative assets and calls-to-action. The animals follow the user scrolling the page, delivering an entertaining and engaging experience, and ensuring that the campaign messaging stays in view.
12 June 2015InSkin Media Expands Global Network into Singapore
ISM is thrilled to announce our expansion to Southeast Asia with the opening of a new office in Singapore, headed by Commercial Manager Toshak Jethwani.
The new office joins Hong Kong in the region, as part of a global network that also includes London, Hamburg and Sydney.READ MORE
8 June 2015ISM shortlisted in the Spark Awards 2015
InSkin Media has been shortlisted for Best Media Campaign – Digital in the Sparks Awards 2015, for our InSkin Video campaign with Audi!
It is a great honour for InSkin Media to be nominated in the Awards that identify the most innovative, creative and effective campaigns and strategies in Hong Kong.READ MORE
21 May 2015Exclusive interview with Matt Newcomb, General Manager, InSkin Media
In his interview with leading Aussie title B&T, Matt talks about the value of online branding, importance of using high quality creatives and how marketers should focus more on building brands rather than click -through rate.READ MORE
3 June 2015InSkin Media’s JICWEBS Brand Safety Seal Renewed
InSkin Media has updated our Brand Safety Policy in line with the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles, audited by independent industry auditor ABC.READ MORE