InSkin Media promotes Tom Knapp to COO

British advertising technology business, InSkin Media, announces the promotions of Tom Knapp, COO, Neil Whittaker, Creative Services Director, and Rod da Rosa, Ad Ops Director. Aurelie Ruiz has recently joined the business to develop pan-European and international sales.

Hugo Drayton, CEO, commented: “I am very proud to announce the promotions of Tom, Rod and Neil. All three have been at the very heart of ISM’s success in recent years, and are core to our planned growth in the UK and beyond. The business has evolved swiftly in recent months; these appointments further cement ISM’s position as an influential and innovative ad tech business, working hard to deliver high value to advertisers and optimum yields to our publisher partners”.

These organisational changes and promotions reflect the changing needs of fast-growing ISM, which now has offices in Hamburg, Hong Kong and Stockholm, as well as its base in Soho, London. ISM now employs over 50 staff. 2013 has seen the emergence of PageSkin Tablet as a leading digital format, and the launch of PageSkin Plus, a rich media format which enables video assets to be displayed in the header unit. In the UK, ISM has further built on its partnerships with the highest quality publishers and broadcasters, and its relationships with the most eminent consumer brands and media agencies.

ISM was rated as the Top Company in the IPA’s Media Owner Survey, Spring 2013.