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InSkin Media Launches New Branding

InSkin Media, the London-based international advertising technology business, which creates and delivers brand-led online advertising solutions, is proud to present its new logo and overall brand refresh.

Fran Cowan, ISM’s recently appointed Marketing & Communications Manager, has worked with Neil Whittaker, Head of Design, to update and strengthen the business’s brand and positioning. Fran commented: “We have sought to reinvigorate ISM’s brand assets, and will be updating the website in the coming weeks to reflect our broader business. With our offices in Hamburg and Stockholm, and a busy schedule of pan-European activity, we want our site and branding to be clean, simple, modern and accessible. We will now achieve consistency across all our communications.”

The new branding underlines ISM’s clarity of purpose – developing and delivering the most effective online advertising – and the company’s commitment to its publisher, brand and agency partners.

2013 will be a busy year for ISM: as well as new markets, there are several new product developments in the pipeline, building on ISM’s flexible, HTML5-based technology. There will also be a regular stream of industry comment, especially on the key issues of advertising development, online video, user experience and measurement. ISM’s Commercial Director, Steve Doyle, chairs the IAB’s Video Council.

InSkin Media now employs over 40 staff in London, having strengthened its commercial, operations and technology teams in recent weeks, following new investment by existing shareholders and Beringea, the transatlantic private equity firm.

InSkin Media’s visibility has been raised further by the relaunch of its Twitter page: @InSkinMedia

About InSkin Media:

InSkin Media is an innovative advertising technology business, based in London, with offices in Hamburg and Stockholm. ISM’s effective, user-friendly, creative formats wrap around online video players and web pages, delivering high value to ISM’s premium publisher and brand advertiser partners. ISM’s trademarked formats include: InSkin Video; i-Roll; PageSkin; and PageSkin Tablet. In May last year, InSkin Media won 3 prestigious prizes at the inaugural British Media Awards, and also won Media Momentum’s Award as the fastest-growing digital business in Europe in 2011.

For further information, please contact:

Fran Cowan:

Hugo Drayton:

T: 020 7851 2267

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