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InSkin Media launches in Ireland with MEC
London-based ad tech company InSkin Media now active in Irish market in exclusive launch partnership with MEC
InSkin Media, the international advertising technology business, has launched its first campaign in the Irish Republic, in a new tie-up with MEC. This is the first agency to work with InSkin Media’s formats in the Republic – they are using rich media and video page-takeover format PageSkin Plus in their first online branding campaign, now live.
InSkin Media, founded and based in London, with over 5 years of active trading, is now established as a global business, with offices in Hamburg, Hong Kong, Singapore and Sydney, as well as a significant pan-European footprint, with premium publisher partnerships across the globe.
As well as the IP traffic on their impressive existing portfolio of publisher partners, which includes IPC Media, The Telegraph, The Independent, Future Publishing and Bauer Media, ISM’s Publisher Services Manager Louise Antoniou has established partnerships with several leading Irish publishers, including Irish Times and TV3.
Angelique Bryce, Commercial Manager, InSkin Media
Angelique Bryce, Commercial Manager at ISM, who is driving the new Irish business, commented: “The Irish market is a great opportunity for InSkin Media’s highly effective brand-building formats. We have established relationships with several leading Irish publishers, and we are delighted to announce our launch partnership with MEC.”
MEC’s Senior Account Manager, Chris Gaynor, added: “We are delighted to partner with InSkin Media for their launch in Ireland. ISM has a brilliant range of formats that allow us to deliver high-impact creative solutions for our clients across premium publishers. Their dedication to impactful formats and adaptive technology fits perfectly with MEC’s approach to digital advertising.”
About InSkin Media InSkin Media is an advertising technology business, specialising in high-impact, non-intrusive brand advertising formats.
Founded in the UK in 2009, the company is a market leader in rich-media display and video advertising, and employs 75 staff across its London, Hamburg, Sydney, Singapore and Hong Kong offices. Partnering with over 120 publishers, ISM represents over 600 websites, globally, and has delivered successful campaigns for over 620 blue-chip brand clients.
In November 2014, InSkin Media was invited to join the ‘Scale Up Club’, a group of companies identified as having £100m turnover potential within 3-5 years, by Silicon Valley angel investors. In 2013, InSkin Media was named Best Media Owner in the IPA Media Owner Awards, having been rated as top company in the IPA Media Owner Survey that April. In 2012, InSkin Media won three British Media Awards; ISM won Media Momentum’s Award as the fastest-growing digital business in Europe in 2011, and has since remained in its top 50 high-growth businesses. For further information, please visit www.inskinmedia.com or contact:
Fran Cowan: fran.cowan@inskinmedia.com T: 020 3301 9099
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