Inskin Media delivers high-impact creatives built in HTML5, delivered across tablet and desktop‘,

Steve Doyle, Chief Commercial Officer, Inskin Media

 

In his interview, Steve talks about the biggest challenges digital media faces.  He believes that technology, creativity and quality are the main differentiating factors in online branding, as well as  understanding advertisers’ needs and the environment where the ads are served….

 

Neil New

Steve joined Inskin Media in 2009. He is responsible for all ad sales revenue, and agency/advertiser adoption of Inskin’s innovative ad formats globally. He spent 4 years as Sales Controller at IDS/Virgin Media, running the digital sales team. Steve is currently Chairman of the IAB Video Council and was named Commercial Director of the Year in the IPA Media Owner Awards 2013.

 

More in this series: Hugo Drayton, CEO: InskinMedia’s Philosophy 

Victoria Luck, International Sales Director: Multi-market Marketing 

Mark Davey, Chief Business Development Officer: Trusted Publishing Partners 

Neil Whittaker, Creative Services Director: A Creative Led Business 

 

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