Last week, Inskin’s CEO, Hugo Drayton, caught up with Index Exchange in Cannes.

Hugo talked about Inskin’s business model being centred around context and environments, about his positive outlook for GDPR, the future of programmatic, and the importance of transparency.

Watch this clip to hear what Hugo had to say.

IX on Air: Hugo Drayton, CEO at Inskin Media from Index Exchange on Vimeo.