Press

Trends in Digital Advertising: a Comment by Steve Doyle

by Madeleine Freigang • 3rd May 2018
Trends in Digital Advertising: A Comment by Steve Doyle     The online advertising industry is on an encouraging growth trajectory, reports Moby Affiliates. Distinctive trends include Smartphone ad expenditure driving UK digital growth, and video leading in the display category. “Video surpassing the £1bn mark, to become the largest display format, feels like a watershed [...]

Inskin Among First Companies Certified for IAB UK Gold Standard

by Madeleine Freigang • 3rd May 2018

First Companies Certified for IAB UK Gold Standard    London, 3 May 2018. IAB UK today announced the first 13 member companies to become IAB Gold Standard certified, which include AppNexus, AutoTrader, Bauer Media, GroundTruth, Inskin Media, Media IQ Digital, News UK, Precise.TV, Sovrn, The Guardian, The Student Room, Time Inc. and Weve. The IAB’s […]


Inskin is first ad tech co to receive IAB “Gold Standard”

by Madeleine Freigang • 23rd January 2018

First ad tech co receives IAB “Gold Standard” London, 23 January 2018. Inskin Media has become the first ad tech company to achieve certification for the IAB UK’s Gold Standard, the initiative designed to raise standards in digital advertising and address the key issues facing the industry. The seal confirms that Inskin’s ad practices have […]


Study: Reader and publisher relationship has “catalytic” effect on ad effectiveness

by Madeleine Freigang • 23rd November 2017
Study: How media contexts affect brand perception in online ads New study by Inskin, Conquest and Research Now reveals: Reader and publisher relationship has “catalytic” effect on ad effectiveness Brand safety is considerably more complex than the industry thinks London, 22 November 2017. The relationship a reader has with a publisher has far more impact [...]

Inskin Media awarded JICWEBS anti ad-fraud seal

by Madeleine Freigang • 7th November 2017
Inskin Media awarded JICWEBS anti ad-fraud seal The ad tech company is among the first 10 UK companies to be certified London, 26 October 2017: Inskin Media is among the first ten companies in the UK to receive the JICWEBS Seal of Compliance, as verified by independent auditor ABC, demonstrating that it has met the [...]

Toby Daniell Head of Sales, MENA contributes to Gulf Marketing Review

by isadmin • 29th March 2017

Toby Daniell, Head of Sales, MENA contributed to an article in trade press title Gulf Marketing review


Toby Daniell, Head of Sales MENA in Dubai, was featured in Campaign Middle East

by isadmin • 27th March 2017

Toby Daniell, Head of Sales in Inskin Media’s Dubai branch, was published in an article about mobile advertising in Campaign Middle East.


Inskin Media’s GCC Branch Continues on an Upward Trajectory

by isadmin • 17th March 2017

Jonny Gardner joins Inskin Media from Explorer Publishing, new publisher partners strengthen the GCC network


Bianca Libowsky appointed as new Agency Group Head Commercial in Inskin Media's Hamburg office

by isadmin • 17th March 2017

Inskin Media expands German sales team and increases their international focus in research


"We should have seen this coming", Steve Doyle, CCO, Inskin Media published in Mediatel Newsline

by isadmin • 22nd February 2017

“By solely focusing on viewability, we might be damaging a campaign’s chances of real success”, Steve Doyle, CCO, Inskin Media