Jeep is the first advertiser to use Inskin’s bespoke mobile format, PageSkin Edge, on smartphone
Inskin Media worked with Maxus on a high-impact online branding campaign for Jeep, the first advertiser to use Inskin’s bespoke mobile format, PageSkin Edge, on smartphone. The client wanted to maximise brand awareness and drive viewability, targeting 30 – 50 year olds with young families. The campaign ran between 23rd Feb to 29th March 2016.
See the campaign highlights below:
The campaign ran on Inskin’s publisher portfolio of A-list, certified brand safe websites, including:
* Percentage of impressions where viewability-related metrics were measured (number of In-View Measurable Impressions / number of Impressions Analysed).
** Percentage of impressions where at least 50% of an ad was In-View for at least one continuous second.
*** Length of time an ad has been active and In-View.
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