Audi chose Inskin Video, running across ISM Asia’s portfolio of premium publisher sites, including on.cc and Apple Daily, to promote the launch of the new Audi A8.

The animation in Audi’s Inskin Video creative captures the user’s attention – the video heatmap clearly shows focused visual attention on the brand messaging and call-to-action, which stay in view throughout the user’s video consumption, without interrupting their content enjoyment.

 

Audi Visual Focus

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The  campaign delivered impressive ad recall, demonstrating the power of optimised online formats for branding campaigns.

 

Audi Inskin Video Brand Metrics

To hear more about capturing your audience with online branding, please come and check out Inskin Media’s session at ClickZ Live Hong Kong on Thursday 7 August, at 11am, or contact us for more information on Inskin Media’s online branding formats.