ISM was delighted to host our second ISM BRAND DIGITAL breakfast in Hong Kong last week. The event brought together the HK media industry, who gathered to hear guest speakers Adrian Lee (Mediacom), Pierre Yves Moulin (ZenithOptimedia Group), Kate Scott (Digital Strategy Consultant) and our very own Angeline Lodhia, discuss their insights on effective branding and engagement online.Check out the press coverage for the event below, and download
the speakers’ presentations:

DOWNLOAD PRESENTATIONS


29 April  2015

UBS HK Campaign with PageSkin Plus
UBS Hong Kong promoted their new campaign with PageSkin Plus. The campaign delivered 92 seconds dwell time and almost 300,000 unique website users.
“We are currently using Inskin Media for our UBS Wealth Management Lead Generation campaign. To date, ISM has been one of the top-performing partners, helping to drive qualified leads for UBS.  ISM’s PageSkin Plus format is not only impactful, but also a great example how we can leverage digital to engage the audience through different consumer journey touchpoints, from initial awareness, to engagement, to intent.”
Carmen Wong, Digital Manager, Starcom
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6 May 2015

Inskin Media Sponsors MARKies Awards in Hong Kong

ISM was thrilled to sponsor last week’s MARKies Awards – Marketing Magazine’s annual celebration of ideas and creativity.
“Creativity and effectiveness are cornerstones of ISM’s approach. We pride ourselves in delivering the most creative advertising formats, across our publisher portfolio consisting of some of the best websites in Hong Kong. It makes complete sense for us to support these awards, which focus on excellence in our industry.
Angeline Lodhia, General Manager, Inskin Media Asia 
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