Inskin Media, the world’s premier provider of high-impact digital display advertising, announced two key new roles within its UK commercial team to drive new growth for the business. These key promotions form the cornerstone of the new commercial team structure.

Angelique Whittaker will be moving from Group Head to UK Sales Director responsible for the UK commercial team. Whittaker has been at Inskin for 7 years in the UK commercial team and has established herself both as a driver of commercial success and a valued team leader.

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Steve O’Hare will be moving up from Group Head to Trading Director, where he will be responsible for working closely with the agency groups to develop deeper and more meaningful partnerships. This role is critical in driving mutually beneficial outcomes. O’Hare has been at Inskin for 6 years, and has held a series of commercial roles with steadily growing responsibility.

“I’m excited by the opportunity to drive Inskin’s UK growth,” said Whittaker. “Having been a part of Inskin’s UK commercial team for several years, I’ve seen first-hand how valuable our high-impact formats are for media plans, and I look forward to further developing Inskin’s presence and reputation in digital advertising.”

“I’m delighted to be taking on the role of Trading Director,” said O’Hare. “Given my experience both in the media industry and the time I’ve spent at Inskin, there is an opportunity to substantially grow our relationships across the industry and help take Inskin to the next stage in its growth.”

“Ange and Steve have played a critical part in Inskin’s successes over the years, and I’m delighted to announce their promotions,” said Julia Burton Brown, Sales Director, EMEA. “I cannot imagine a better pair to help take Inskin forward.”

Globally, Inskin delivers high-impact, brand safe, non-intrusive campaigns to more than 1,000 premium websites in partnership with over 200 major global publishers. The company trades using both programmatic and direct approaches, and can target using contextual, first-party and third-party data. It is headquartered in London and has a presence in Amsterdam, Hamburg, Kiev, Sydney, Singapore and Hong Kong.

About Inskin Media

Inskin Media specialises in rich-media branding formats, combining a focus on design and technology to maximise the value of every single impression. The company partners with over 200 publishers and delivers campaigns to more than 1,000 premium websites globally. Inskin has delivered successful campaigns for over 1,000 blue-chip brand clients. Inskin holds the IAB’s Gold Standard as well as the DTSG Brand Safe certification, supports direct and programmatic bookings, and works with leading data providers to support first and third-party data targeting options. Since its launch in the UK in 2009, Inskin has grown from a start-up into an international business, employing approximately 100 staff across its London, Amsterdam Hamburg, Kiev, Sydney, Singapore and Hong Kong offices.